Personal Brand Audit: What’s Your Twitter Score?
This is the fifth in a series of Personal Brand Audits to make sure you’re keeping your personal branding efforts fresh and effective. (See 1: LinkedIn Audit, 2: Facebook Audit, 3: Google Audit, and 4: Visibility Audit).
Twitter is a powerful tool to connect with people who can advance your career, to engage your target …
Personal Brand Audit: What’s Your Online Visibility Score?
This is the fourth in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand effective and up to date. (See Part 1: LinkedIn Audit, Part 2: Facebook Audit, and Part 3: Google Audit).
What is visibility?The hallmark of a strong personal brand online is …
Personal Brand Audit: What’s Your Google Score?
This is part 3 in the “Personal Brand Audit” series. Feel free to start at the beginning with Part 1: LinkedIn Audit and Part 2: Facebook Audit.
Google is today’s instant reputation checkGoogle is how we find out more about people: first dates, business partners, celebrities, clients. It’s fast, easy, and objective. That’s why …
Personal Brand Audit: What’s Your Facebook Score?
This is the second in a series of Personal Brand Audits (see Part 1: LinkedIn Audit), where we’ll make sure you’re keeping the touch points of your personal brand up to date.
Facebook is a vital part of your personal branding efforts online. If you don’t have a Facebook account yet, start by reading Dan …
Personal Brand Audit: What’s Your LinkedIn Score?
This is the first in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand fresh and up to date.
LinkedIn is an absolutely vital part of your personal branding efforts online. If you don’t have a LinkedIn account yet, start by reading Dan Schawbel’s How …
8 Ways Beginners Can Pay Attention to Their Personal Brand
These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have …
Time for a Personal Re-Brand? Here’s What You Need to Know.
The 3 transformative steps every personal brand should follow
It’s no secret to any reader of this blog that an intentional, carefully-managed personal brand is critical to take control of your career in today’s professional landscape. As Mark Schaefer elaborates in his most recent book KNOWN, “You need to be known for SOMETHING in a …
Twitter Personal Branding Q + A #10
Responses to recent tweets by people about personal branding and Twitter, starting over, LinkedIn, and more.
Stephen Fells, @StephenFells, twittered: Is it better to tweet under a brand or a personal twitter account?
Jacob Share, @jacobshare: Is it better to use a hammer or a drill? It all depends on what you’re trying to do.…
Controlling Your Google Results: The Art and Science of the Personal Press Release
Problem: Googling your name doesn’t accurately reflect who you are or what you do.
Solution: Issue a personal press release about a recent accomplishment or noteworthy event to fill Google results for your name with relevant, on-brand content.
1. Choose a topicFirst, decide on a newsworthy event or accomplishment you will announce, such as:…
Defining Your Personal Brand
Defining your brand is critically important to your personal and business success. Beginning years ago with “The Brand Called You” by Tom Peters, the importance of defining and building your personal brand has been growing and is hitting a tremendous stride in 2009. Peters pioneered the idea that your brand is not the company you …