Personal Brand and the Baby Boom Generation
Personal Brand? Many Baby Boomers struggle with this new term. I have to admit I did not understand it for a long time. In the olden days this was your reputation.
When I graduated from an engineering school in the late 1970’s, I went to work for IBM as a computer programmer developing word processors. …
Use Humor Safely During Your Next Talk
Many people advise new speakers to avoid using humor during their talks.
“It’s not a safe subject,” they say. “It will almost certainly backfire, and you could cause yourself a lot of trouble.”
Sure, if you have all the self-awareness of Michael Scott in a coma, yes, it will backfire. If you’ve been told to …
How to Pose Interview Questions You Should Never Ask?
Hiring managers and HR pros will often close out a job interview by asking an applicant if her or she has any questions themselves. This is a great way to learn about the company’s expectations and the job but it can open a Pandora’s box of potential landmines if you’re not careful. Remember, you’re being …
Don’t Pave the Cow Paths
One of my favorite lines from a book I read many years ago is about cows. Well, not literally about cows, but uses a metaphor about a perception of cows. The perception is that cows will do the same thing over and over again because well … they will. They’ll follow the same trail to …
A Presentation that Reflects Positively on Your Personal Brand
Knowing how to deliver a good presentation is an important skill for everyone, whether they’re still students or the leaders of an organization. The knowledge that an individual possesses doesn’t make a difference if they don’t know how to convey those thoughts concisely. If you are a small business owner, having a superior product is …
Why Your Job Search Needs a Targeted Employer List
Successful salespeople target specific clients by developing a prospects list of companies or individuals. As a job seeker, you will be far more successful if you think and act more like a salesperson. YOU are the product…and, you are also the product being sold. One critical question you have to ask yourself is, “Who are …
Do This, Not That: How To Make Your Resume More Effective
Most people fear that colorful resumes will risk rejection. The fact is, more people lose opportunities to other candidates because they cave into that fear.
Because of their unease, many people flail when it comes to building persuasive resumes. Resumes are marketing documents. And marketing requires creativity along with a willingness to get uncomfortable.
Following …
Your Business Tripod Steadily Grows Business
Are you steadfast and unshakeable?
The difference between those who are not successful and those who are is their level of dedication to persevering and finding a better way to attain their vision. They do not give up, give in to others, or sadly conclude, “it can’t be done”. Instead, the successful adopt the mindset …
5 Ways to Refresh Your Brand This Summer
Summertime means more free time. A chance to relax. But also, a chance to be productive. Summer is an excellent time for job seekers to take a look at their personal brands. Does your brand reflect the kind of job you want? Is it doing you justice?
Take advantage of your extra free time this …
Why You Need a Recruiter to Feel You
You probably don’t think of yourself as a teacher, unless you actually are one. That’s too bad, since the majority of your work in whatever occupations you choose will involve teaching other people, at least if you are going to be successful.
Successful people won’t spend the next 40 years trying to fill job descriptions …