Creating Your Personal Vision Statement
How well do you know your personal brand? If you can’t sum it up in a sentence, my guess is that you don’t know it well enough.
Yes, I understand this is difficult.
Take charge of your futureIt’s so tough, in fact, that most people spend a lifetime searching for what they’re “about”, but …
Your Brand and Public Performance
For three years, I’ve had a spot on our local CBS station as the local “go to” person for questions about branding, marketing and business. In addition to that Thursday morning spot, any time they need a snippet of information, a quote or a comment, the local media comes to me first. This has translated …
Personal Branding Interview: Ella Bell
Today, I spoke to Ella Bell, who is an associate professor of business administration at the Tuck School of Business at Dartmouth University, and author of Career GPS. In this interview, Ella talks about the new corporate ladder, the challenges people have as they try to climb the corporate ladder, whether you should quit a …
The Personal Branding Inflection Point
Have you ever wondered what the job marketplace will look like a few years from now? It is intriguing to think about because we have arrived at a huge inflection point in the marketplace for businesses, entrepreneurs, careers, and jobs.
I like to think of inflection points as points in time when everything changes. Things …
What Are Your Writing Goals for March?
As the second month of 2010 fades into the background, it’s time to evaluate the progress you’ve made writing your personal branding book during February and review your writing commitments for March.
Months have a way of disappearing without visible progress on your book.
The best way to make sure that you make consistent progress …
5 Steps to Saving Your Tarnished Workplace Brand
I’ve written before about overcoming setbacks to your personal brand, but that piece specifically focused on your brand’s name. What about when your personal brand takes a hit in the workplace or in some way negatively impacts your career? This can be huge, and it’s something I’ve recently experienced myself.
Bring some shine back to…Personal Branding Interview: Chris Cameron
Today, I spoke to Chris Cameron, who is a technology journalist writing for ReadWriteWeb, one of the top 20 blogs and top 5 technology blogs in the world. In this interview, I ask Chris about how technology has changed his life, what his company has done for his career, who the most fascinating entrepreneur he’s …
Leaving a Job? 4 Ways to Brand Yourself Until the Very End
People are so wrapped up in finding job opportunities, that they often forget the importance of how to quit a job. If you’re not using the final weeks, months, days and hours at a job to reinforce your passion and expertise, you are missing out on a golden personal branding opportunity. The people you work …
Personal Brands: Don’t Pack More Than You Can Carry
According to Sunday’s New York Times, the new CEO at Xerox does her own grocery shopping and most of her own household chores. Ursula Burns flies on the corporate jet, but she parks her car in the parking lot and carries her own bags.
This is an extraordinary person. Reared by a single mother, along …
4 Step Personal Branding With Google Buzz
Google Buzz has been talked about nonstop since it came out, from Fox News to NPR and back again. Stories typically range from security flaws to tips on how to best use the new social network. Buzz is Google’s current attempt to have a social network and compete against the likes of Facebook. What’s different …